Vendor ABCs

Booth Space

  • All indoor booth “walls” are made up of black pipe and drape.
  • See the diagram above for dimensional specifics for Half and Full sized indoor booths. Booths on the end of each row are considered “corner” booths and have two open sides. Mid-aisle booths will have one open side, also shown above.
  • Though side walls between booths are only 3’ high, vendors may extend displays above this height.
  • Your booth has an exposed concrete floor.
  • Each booth will have a sign with your company name and your booth number. No tables, chairs or electricity come standard with your booth. The rental store will be open from April 26–May 10 at the WCC rental store.
  • Booth spaces may not be shared or subleased unless previously arranged with and approved by West Coast Craft.

Please note and adhere to your booth’s footprint and plan your displays accordingly. Violators will be forced to comply to satisfy Fort Mason Center’s Fire Marshal

Branding Guidelines

West Coast Craft is always referred to as West Coast Craft, WCC, or “the show”. We do not use the words “fair” or “festival”. Please see our Instagram Guide for Sponsors for more infomation about successful cross-promotion.

  • All fire retardancy certifications
  • Displays, pedestals
  • Tables, linens
  • Fire Extinguisher
  • Extension cords, extra light bulbs
  • Wire, string, zip ties, monofilament, tapes, & tacks
  • Basic toolkit: hammer, pliers, screwdrivers, utility knife
  • Carpet, rugs, or floor coverings, & carpet tape
  • Shims for leveling displays or shelves
  • Cleaners & rags
  • CA Seller’s Permit
  • Broom & dustpan
  • Cash box & sales receipt book
  • Price tags/stickers/labels, “sold” labels
  • Office supplies kit: pens, scissors, scotch tape, pad of paper
  • Payment reader
  • Tablet, phone, external battery source, & all charger cords
  • Basic self-care kit: painkillers, tissues, bandages
  • Water & snacks

Your booth space must be “broom ready” upon your departure from the venue at the end of the show. West Coast Craft does not have dumpster access. Plan on taking everything you came with. West Coast Craft expects vendors to dispose of all trash in proper bins during the event. Vendors will be charged $250 for any trash left behind.

All cooking and food serving (including food sampling and hot coffee serving) must be arranged with and approved by West Coast Craft prior to 5:00PM on May 3, 2019. No generators will be allowed in or outside of the venue; please arrange to have electricity for your tent and/or truck if you are outside. Electricity access may be purchased from April 26–May 10 at the WCC rental store.

Please leave the venue and all rentals as they have been found. If damage is incurred to rentals and/or the venue, the cost of the repair or replacement will be forwarded to the vendor responsible.

Displays & Product
With the exception of vendors that applied to West Coast Craft as retailers, vendors may only sell items with their own business name. West Coast Craft is a curated show and may require the removal of any goods under a name other than that of the booth vendor.

Vendors may display their product in any way within their booth space, provided:

    • Vendors do not damage the pipe & drape booth “walls.” No objects or displays may be hung from the pipe. Light fabrics and papers may be used on the draped material. It must be spring clamped or hung with S-hooks to the top pipe or pinned to the fabric (provided there is NO tug on the material). The diameter of the pipe is 1-5/8”. No adhesives may be used on the pipe or the drape.
    • Vendor’s displays are not deemed offensive by West Coast Craft.
    • Vendors do not extend outside of their designated booth footprint. Please plan your displays according to the booth space you paid for.
    • Vendor’s displays adhere to the Fort Mason Center Fire Regulations, which can be viewed here.

West Coast Craft may require the removal or adjustment of vendor’s displays/decoration at West Coast Craft’s discretion.

Distributing Promotional Materials
You may network and advertise yourself as much as you want within your booth space, but you may not roam the event handing out promotional materials of any kind.

In-booth electricity needs must be requested through the rental store. Electricity access may be purchased from April 26–May 10 at the WCC rental store.

Fire Policies
Please view the Fort Mason Center Fire Regulations for a full list of policies.

Violators will be required to comply to satisfy Fort Mason Center’s Fire Marshal. Compliance may involve display removal if displays are not treated properly and treatment certifications cannot be produced upon inquiry.

Hours of Operation
West Coast Craft:
10:00a — 6:00p, Saturday & Sunday

You may arrive anytime between 7:00 am and 9:30 am on show days, but you must arrive at your assigned time on the load in day. Plan to be show ready at 9:30am.

Your booth must be open for business during all show hours. You are not permitted to leave or pack up your booth prior to the show closing.

All vendors will receive a code granting WiFi access for up to two devices. Please use this code for running point of sale only.

Fort Mason Center is gated every night and the Pavilion will be locked at the end of each day and patrolled by a guard. Neither West Coast Craft or Fort Mason Center is responsible for the safety of your property from theft, damage by fire, accident or any other cause whatsoever.

Although it’s rare, theft can happen, and you can be prepared by taking the following steps:

    • Having someone with you in your booth to be a second pair of eyes, cover bathroom breaks, etc.
    • Merchandising your booth in a way that ensures the safety and visibility of your product
    • Never leaving your booth unattended

Load In & Load Out
Please view the Load In & Load Out Instructions here for details.

Fort Mason Center has affordable on-site parking. This lot is open for vendor use, but please consider other means of accessing West Coast Craft on show days as we would like to provide as much parking to our attendees as possible. Leaving as much of the parking lot open as possible is beneficial to all West Coast Craft participants. There is also ample parking very near Fort Mason Center along the Marina Green. Consider booking a hotel within walking distance, biking, taking public transportation, using Lyft or Uber, or carpooling.

  • Food and Health Permits  —  Anyone selling food must have a health permit from the National Park Service. West Coast Craft needs all vendors selling foods to fill out permit applications. West Coast Craft needs all forms by 5:00PM on May 3, 2019 in order to submit for approval in time for the event.
  • CA Seller’s Permit — If you are a business functioning in California, you should already have a Seller’s Permit. Please bring this documentation to West Coast Craft. You may be fined at the show if you do not have this permit should West Coast Craft have a surprise inspection from the state.
    • If you are a business outside of California, you must register your business to apply for a Seller’s Permit. The permit is free, but is California’s way of collecting its sales taxes. Learn more about the permit here.
    • You are responsible for collecting your own taxes.
    • When registering please list West Coast Craft as the entity holding the event. The address is 3108 24th Street, San Francisco, CA 94110.

If you have paid for rentals (such as chairs, tables, linens, garment racks, or electricity access) through our rental store they will be in your booth when you arrive to set up. The rental store will be open from April 26, 2019 until May 10, 2019. Access to the rental store can be found here.

A (very) limited quantity of tables will be available for rental at the show at a higher rate. These items are first come, first serve and can be paid for onsite at the Information Desk.

No tables, chairs or electricity come standard with your booth.